SaaS founder · @natechandler
Nate Chandler
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AnchorPoint Media
Web design, social campaigns, targeted ads, and content to help businesses grow.
Recent posts
How are agencies building consistent lead flow and not just…
Hey everyone, I’m new here. I’m Nate, founder of AnchorPoint Media. We build websites and run local SEO for contractors and local service businesses across the US: excavation, landscaping, mechanical, garage doors, and similar trades. Demand isn’t the problem. The work is coming in. It just isn’t coming in consistently. Some months I’m turning work away, and other months are quiet. Right now my leads come from a mix of referrals, cold email, social DMs, and word of mouth. None of those is a real system yet. One change has helped. I now move most website clients onto monthly SEO retainers, so recurring revenue covers the slow stretches. But that only stabilizes revenue. It doesn’t fix the front of the funnel. What I want to learn from other agency owners and service founders: What’s your main lead source right now, and how predictable is it month to month? Did you build a real outbound system (cold email, LinkedIn, calls)? What made it work? Has anyone gotten a niche-specific inbound engine working, like content, SEO for your own agency, or partnerships? At what point did you hire or outsource lead gen, and was it worth it? I’d appreciate real numbers or honest “this didn’t work” stories most. Thanks in advance, and happy to share what’s worked for me on the SEO and retainer side.