Opportunity
I am a copywriter who’s PATHETIC at writing the “perfect” first draft.
before u say.... Shiv, then find another profession. hear me out. ask me to write one perfect landing page in one attempt.... i’ll probably stare at the screen like it owes me money. ask me to write 10 different headlines.... 10 different openings.... 10 different ways to explain the same offer.... and let me test what actually sounds clear.... now we’re talking. because good copy rarely arrives fully dressed. sometimes it shows up as a terrible headline.... a confusing first sentence.... or a CTA that sounds like it was written by a government office. then u rewrite it.... cut the fluff.... say the thing properly.... and suddenly, the copy starts breathing. so if your copywriter is experimenting.... don’t assume they don’t know what they’re doing. maybe they’re not trying to sound clever. maybe they’re trying to find the sentence your customers actually understand. i’m still learning this every day.... but i’d rather test 10 honest ideas than defend one “perfect” idea that nobody reads. founders.... give your copy room to become good. and if your current copy is making people work too hard.... DM me.
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