Lesson
Validate before you build.
By Edwin Mel
That’s the cheapest feature you’ll ever ship. Most products don’t fail because the code was bad. They fail because nobody needed them enough to pay or switch. Building first feels like progress. It isn’t. Talk to people who have the problem now. Ask what they already do instead. Then test with a landing page, waitlist, fake door button, or a manual version you deliver by hand. Likes are not validation. “Cool idea” is not validation. The only signal that counts is someone giving you time, money, or a meeting. Don’t start the real build until you can say: these people have this problem, they already try to solve it, and they took an action when I offered a solution. Then build the smallest thing that keeps that promise. Validate first. Build second. It will save you months and a lot of money.
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Public discussion
Uriel Bitton
right on man ! never build in silence !
Akash Datadin
This is deff true. First ever lesson i've learned!
Arno
This is the part a lot of builders skip because coding feels more productive than asking uncomfortable questions. A few conversations and one ugly manual test can save you from spending 3 months polishing something nobody actually wants. “Cool idea” is cheap. Behavior is the signal.