Marketing tools

sirefs

Track how AI search engines mention, rank and cite your brand.

Category
Marketing tools
Stage
Growth
For
Brands, SEO/GEO teams, marketers and agencies tracking visibility in AI search.

About

sirefs is an AI visibility tool: it tracks whether ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude and Grok mention, rank and cite a brand, and audits how ready a site is for AI engines.

Features

Problem
Teams do not know which buyer questions expose a visibility gap.
How it works
Suggests prompts, competitors and brand aliases from a domain, with editable prompts across 14 markets.
Result
Teams can monitor relevant AI-search visibility by market.
Why
Tracking buyer-language questions reveals how engines answer real category searches.
Problem
AI answers differ by engine and collection method.
How it works
Checks ChatGPT, Google AI Overviews, AI Mode, Gemini, Perplexity, Claude and Grok; labels each answer ui, serp or api.
Result
Users can compare engine-specific brand mentions, ranks and citations.
Why
Method transparency prevents unlike answer types from being treated as the same measurement.
Problem
Single AI answers are noisy.
How it works
Reports visibility, share of voice, rank and citation rate with sample sizes and 95% confidence intervals; alerts only on statistically significant changes.
Result
Teams get more defensible visibility trends and alerts.
Why
Repeated sampling distinguishes meaningful movement from normal answer variation.
Problem
It is unclear what content or third-party presence to improve.
How it works
Lists pages cited for each prompt and classifies them as owned, competitor or third-party sources.
Result
Users get evidence-led publishing and outreach priorities.
Why
Cited sources indicate the pages to create and external sites worth appearing on.
Problem
A site may be inaccessible or difficult for AI engines to quote.
How it works
Runs a 26-check GEO audit across access, readability, identity, content and presence, with fixes for failed checks.
Result
Teams can identify technical and content-readiness gaps before tracking outcomes.
Why
AI crawlers need to reach, understand and extract usable information from a site.

Product questions

What does sirefs do?

sirefs tracks how AI answer engines mention, rank and cite a brand across buyer prompts, markets and time.

Who is sirefs for?

Brands, SEO/GEO teams, marketers and agencies tracking visibility in AI search.

Screenshots

sirefs screenshot
sirefs screenshot
sirefs screenshot
sirefs screenshot
sirefs screenshot

Founder

Klaus Byskov Pedersen

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