Marketing tools
xReach
Pay X Creators to Post
- Category
- Marketing tools
- Stage
- Growth
- For
- Businesses, startups, SaaS companies, agencies, and advertisers seeking sponsored posts on X, plus X creators looking to earn from campaigns.
About
xReach is an X creator marketing marketplace that connects businesses, startups, SaaS companies, agencies and advertisers with X (Twitter) creators for sponsored posts and profile placements.
Features
- Problem
- Advertisers may not know what creator sponsorships will cost.
- How it works
- Shows campaign pricing before payment, with estimates based on factors such as follower range, engagement, creator type, placements, and campaign length.
- Result
- Advertisers can review the estimated spend and checkout total in advance.
- Why
- Clear pricing helps advertisers assess a campaign before committing.
- Problem
- Finding and contacting suitable creators one by one is labor-intensive.
- How it works
- Matches campaigns to creators by category and follower group; campaign options include an auto price offer or, in manual campaigns, offers to selected creators.
- Result
- Advertisers can offer work to matching creators or negotiate with creators they select.
- Why
- Matching and campaign workflows reduce the need for individual outreach.
- Problem
- Creators need control over which sponsorships appear on their profiles.
- How it works
- Creators review campaigns and must choose to publish; xReach states that nothing posts until the creator approves it.
- Result
- Only campaigns a creator chooses to publish appear on their X account.
- Why
- Creator approval keeps participation voluntary.
- Problem
- Advertisers need confirmation that paid campaign work was delivered.
- How it works
- Verifies posts and placements on X, reports campaign results, and allows advertisers to request refunds for undelivered posts.
- Result
- Advertisers can review post results and request a refund for eligible undelivered work.
- Why
- Delivery checks and outcome reporting give advertisers a way to assess campaign completion.
- Problem
- Creators need a way to earn from their audience and understand their expected post price.
- How it works
- Calculates a system price using audience and engagement information, presents matching campaigns, and pays creators after delivered campaigns end.
- Result
- Creators can take suitable campaigns and receive payment for delivered posts.
- Why
- Audience-based pricing and campaign offers help creators evaluate potential sponsored work.
Product questions
What does xReach do?
xReach connects businesses with X creators for sponsored posts and profile placements. Advertisers launch campaigns, while creators choose whether to publish and earn for delivered work.
Who is xReach for?
Businesses, startups, SaaS companies, agencies, and advertisers seeking sponsored posts on X, plus X creators looking to earn from campaigns.
Screenshots
